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Education

Diploma in Digital Print & Publishing
Langara College Vancouver
Dean’s Honour Roll for Term 1 and 3
Graduated August 2018

Expertise

Publication Design
CPG Design
Print Production
Direct Mail Marketing

Email Marketing
UX / UI Design
Brand Identity
Digital Photography

WordPress Design
Social Media Design
Digital Illustration
Advanced Typography


Experience

GRAPHIC DESIGNER
PostNet Print & Marketing Solutions
August 2021-Present

  • Redesigned branding materials for long-time and regular clients from Oakwyn Realty, Riverside Luxury Cruises, Association of Neighbourhood Houses of BC, Tacofino Restaurants, and RBC Royal Mutual Funds resulting in a 30% increase in brand recognition and customer engagement.
  • Produced visually appealing and personalized direct mail collaterals for PostNet’s B2B Marketing campaigns and various real estate corporations resulting in a 20% increase in client engagement, and streamlined the production process of B2B marketing collaterals and direct mail campaigns, reducing turnaround time by 20% and improving overall efficiency.
  • Developed and executed a comprehensive website design strategy for The Village Chai and Finapayments, resulting in a visually appealing and user-friendly e-commerce platform.
  • Conducted thorough quality control checks on all design files prior to printing, resulting in a 95% decrease in print errors and customer complaints. Operated and maintained Xerox Versant 280 digital printing press, Roland wide format printer, and industrial finishing equipment with a 99% machine uptime rate, ensuring efficient production timelines.
  • Managed all aspects of print order fulfillment including shipping, invoicing, and pricing quotes with an average turnaround time of 24 hours, exceeding client expectations for quick delivery.

GRAPHIC DESIGNER
The UPS Store #209
October 2018 – August 2021

  • Implemented a comprehensive print production system, reducing turnaround times for print orders by 45%, increasing customer satisfaction and eventually became one of the busiest franchise in the province in terms of sales and foot traffic.
  • Maintained and updated The UPS Store’s brand standards, ensuring consistency across all creative works and marketing materials, resulting in a 10% increase in brand recognition among customers. Managed the front-end website for The UPS Store, optimizing user experience and increasing online sales by 15%.

ASSISTANT ART DIRECTOR & WORDPRESS DESIGNER
The Pacific Rim Magazine
March – August 2018

  • Executed creative vision by selecting and implementing typestyles, designing innovative magazine layout templates, and arranging images and text to create visually captivating publication pages.
  • Directed and managed high-profile photoshoots and collaborated with photographers to ensure smooth production process resulting in a timely delivery of visually stunning imagery for featured articles in the magazine.
  • Transformed static designs into responsive HTML, CSS, JavaScript, and PHP template files and implemented innovative design techniques and interactive features using jQuery plugins for a WordPress-based site, resulting in a visually stunning print and online magazine layout that received praise from readers and increased website traffic by 20%.
  • Collaborated with the Art Management team to streamline administrative tasks such as organizing photo shoots, managing budgets, and coordinating with freelance photographers, ensuring smooth operations and timely delivery of high-quality content.

Interests

Visual Arts, Music, Career Development, Content Creation, Social Justice, Volleyball, Fitness Health, Travelling